'The CMO Breakfast Series | Planet Fitness'

43:42 Jul 31 0 0

'CMO Breakfast with Jessica Correa, SVP of Marketing, Planet Fitness. Thank you to Google for hosting the event, and our sponsor Yahoo!  Jessica Correa joined Planet Fitness in January 2015 as SVP of Marketing, overseeing the entire marketing organization. Mrs. Correa is an accomplished executive with a wealth of experience developing and executing successful marketing campaigns for global brands. Prior to joining Planet Fitness, Mrs. Correa served as Vice President of Marketing at CCA Global Partners (Carpet One Floor and Home) where she oversaw the marketing organization that supported more than 1,000 independently owned retail stores in the U.S. and Canada.  Prior to CCA Global, she worked at Royal Caribbean International where she held various marketing roles of increasing responsibility. Specifically, Mrs. Correa oversaw Innovation and Alliance Marketing where she launched cutting edge global brand platforms and drove the marketing strategy and execution for Oasis of the Seas, the largest and most innovative ship afloat.  Visit www.theadclub.org/cmo for more information.' 

Tags: how to , breakfast , fitness , Series , learn , Business , Ted , yahoo , planet , Google , teach , boston , Planet fitness , New England , TED Talk , marketing strategy , CMO , Marketing. , ad club , the adclub , marketing officer , CMO Breakfast

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